About this dataset
Consumer spending on retail product lines in the Netherlands at postcode level.
PremiumThe Netherlands | Consumer Spending | 2025
Consumer Spending The Netherlands
Consumer spending data offers key insights into an audience's private and household expenditure on various goods and services. This data reveals the value of goods and services purchased by Dutch residents and breaks down their spending into food, fashion, lifestyle spending, and more. Spotzi's consumer spending data provides insights into the total Euro expenditure in each area of The Netherlands. To facilitate regional comparisons, the data is also available in the form of an index, where an index value of 100 corresponds to the national average. In The Netherlands, this data is available at both the street and 6-digit postal code level.
Dataset details
Coverage and specifications
- Country
- The Netherlands
- Category
- Consumer Spending
- Vintage
- 2025
- Level
- 4-Digit Postal Codes
- Feature Count
- 4.072
- Source
- GfK
Dataset contents
What's included
Our Consumer Spending datasets include insights into the following spending categories: • Food and Related Items • Food • Alcohol-Free Beverages • Alcoholic Beverages • Tobacco Products • Health and Hygiene Products • Medicinal and Orthopedic Articles • Pharmaceutical Items • Body-Care and Cosmetic Items • Washing and Cleaning Product • Clothing • Women's Outerwear • Men's Outerwear • Children's Outerwear • Underwear • Sport Clothes • Other Clothing Products • Shoes, Leather Goods • Shoes • Leather Goods • Bags • Furnishings • Furniture • Home Accessories • Household Products, Glass, Porcelain • Cookware • Cutlery • Flatware • Glass • Porcelain • Electrical Household Appliances • Large Electrical Appliances • Small Electrical Appliances • Consumer Electronics, Information Technology and Photography • Televisions, Radios, Music Playing Devices and Accessories, Navigation Devices, etc. • Recorded Audio and Video Media • Personal Computers, Software, Peripheral Devices, etc. • Mobile Telephones, Telephones, and Fax Machines, etc. • Cameras and Lenses, Digital Cameras, Camcorders, Video Cameras, Tripods, Film, etc. • Optical Devices • Watches, Jewelry • Watches and jewelry made from precious metals and/or other materials • Books, Stationery • Books • Newspapers, Magazines • Stationery • Sporting Goods, Hobbies and Recreation • Board, Dice and Card Games • Puppets • Stuffed Animals • Toy Cars • Models • Bicycles • Other Sports Products • Camping Items • Home Improvement Items • Gardening Items • Automobile Accessories • Pet Supplies and Accessories • Other Building Supplies
Good to know
Frequently asked questions
What is the Netherlands' consumer spending data?
Dutch consumer spending data provides insight into household expenditure and purchasing behavior of Dutch residents across various product and service categories.
What categories are included in Dutch consumer expenditure data?
• Food and non-alcoholic beverages • Alcohol and tobacco products • Health and hygiene items • Clothing, shoes, and leather goods • Furniture and household goods • Electronics, ICT, and photography • Books, hobbies, and home improvement This overview reflects consumer spending by category in the Netherlands.
Where is consumer spending highest in the Netherlands?
Consumer spending in the Netherlands is highest in: • Amsterdam • Utrecht, Amersfoort, Zeist • The Hague • Haarlem and surrounding areas • Arnhem Use the consumer spending map Netherlands to compare ZIP code areas visually.
Why is consumer expenditure data important in the Netherlands?
Consumer spending statistics Netherlands help businesses understand purchasing patterns, identify high-potential markets, and target the right audiences more effectively.
How can I use Dutch consumer spending data for marketing?
With consumer behavior Netherlands data, marketers can apply behavioural targeting to segment areas, optimize campaigns, and allocate budgets based on actual spend patterns.
What are the latest consumer trends in the Netherlands?
Consumer trends Netherlands reveal growing focus on sustainable consumption, online shopping, and spending on electronics and home improvement.
How can I choose a business location using Dutch spending data?
Use Netherlands spending data to find ZIP codes with high spending in relevant categories. For example, target areas in Amsterdam with high takeout expenditure for a new restaurant.
Can I segment existing customers using Netherlands consumer data?
Yes, with detailed Netherlands consumer data you can group customers by location and lifestyle to personalize messaging and boost conversion.
Is there a consumer spending chart for the Netherlands?
A consumer spending chart Netherlands helps you visualize how spending is distributed across product categories and cities.
What is the value of Dutch consumer statistics?
Dutch consumer statistics provide essential insights into household consumption, making them key for market research, business development, and trend forecasting.
From data to action
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